Friday, March 29, 2013

My thoughts on Eloquii



About a month ago, Eloquii had announced that they were going to close production and eventually close all of their stores down. The reason being was because "they didn't meet satisfactory sales" during their trial run as a brand. Many people wrote about this event, I saw that many bloggers and customers alike were disappointed and angry, understandably so. For those unfamiliar with Eloquii, if I can just summarize briefly, it is a brand, a division from the Limited Group who wanted to offer plus size clothing. I'm not American so obviously, I didn't really know what "The Limited" was, let alone Eloquii, but because of plus size bloggers such as Gabi blogging about it, I had come to know what it was. I believe Eloquii had only become a thing because of certain bloggers talking about it. This is through my perspective, of course.

 I never really wrote about Eloquii at all because in all honesty I never cared for the store too much, as it catered to the older, career-driven woman. I'm in no rush to find another "career" because as far as I am concerned my only career is being a university student at the present. I'm still in my very early 20s and I revel in the fact that it is still socially acceptable for me to dress "younger" and less "business casual".

Now regarding to its closure, I would like to clarify I do not believe that it is because of Eloquii unable to provide "young" and "trendy" clothing is the primary reason why it closed. I think Eloquii is capable of such, as I will demonstrate very shortly after, they have cute clothing. I think it was the lack of advertising about the brand is what contributed to its downfall -- or what they said, "lack of sales". Like I had stated above, I had no idea what "The Limited" was, or even of Eloquii's existence until I read Gabi's post. I didn't see it in any magazines in person, nor was there any aggressive advertising involved as far as I was concerned. There was no hype at all like when ASOS Curve or Forever 21+ opened. I know that those companies reached out to many bloggers and were keen in participating in social media and the like. Also, I heard that when people did go to "The Limited" in person there was barely a section for the clothing found on Eloquii.

How can one possibly hope to sell something if it isn't aggressively marketed? YES, I know that Eloquii marketed itself but judging from what others have said, and from what I have read, I can piece together that it was enough. It was a blip on the radar as far as I was concerned. How can you hope to get a following if even in your actual retail stores, there's nothing to show for it? I just think Eloquii never got a chance to flourish, how much time was given for it to grow? About two years, tops?

It's a shame. Another plus size retailer bites the dust. For as much flack I gave Eloquii about it being too "business casual" and career driven I recently looked at their website because I saw on their Facebook page they added spring lines and that everything was on sale at the store. (Actually, if you look, here they list on what is on sale and for what percentage of the prices are marked down.)

I actually quite find these aesthetically pleasing:









So, I know I'm late to the party but what do you think of Eloquii's closure?

Monday, March 25, 2013

Teal and Flowers



Outfit details:
Top: Thrifted 
Necklace: Gordman's (similar)
Skirt: ASOS Curve (get it here in various colours: taupe, emerald, or black)
Belt: Thrifted
Boots: Addition-Elle (similar)
Bag: Coach, vintage (similar)

Hello everybody! Today was a fairly relaxed day. I went to work (and dressed sloppier than this to be honest), ate some Filipino comfort food for lunch, (goto and tokwa baboy for any pinoys/pinays out there), and did some reading for school. Funny story though, today I thought I was going to the dentist and I went there and they told me it was in two weeks, even though I had written it down in my organiser. Oh well, it all worked out because my fiance and I booked a day when we could both go to save time. I ended up going to the mall in search of a brow brush because I had lost mine at school or something. I ended up with two necklaces and a brush. Then I went to the store to buy ingredients for more macaron-making because I'm addicted to making them. By the way, I'll be posting a recipe for some shortly.

Until next time.

Saturday, March 23, 2013

Outfit of the weekend shopping~




Outfit details:
Top: New Look Inspire (get it here)
Shorts: Forever 21+ 
Scarf: Spring
Cardigan: Thrifted
Boots: Addition-Elle (similar)


There is snow everywhere BUT it is melting a bit because the temperature was agreeable outside today. For anyone who has lived where there is snow, you know that warmer temperatures equal disgusting slush. Yuck. BUT, at least it's looking like spring. So, what better day to celebrate this this occasion was slipping on a pair of shorts. I'm not brave enough yet to wear shorts bare legged for one, because I want to avoid people staring at me, and secondly, I know better than to get sick again from the cold.
Also, no, my hair hasn't grown magically in a day... I am wearing extensions! They're light on purpose because I wanted an ombre kind of look. I know I'm late on that train but still, it's pseudo-ombre hair and it makes me happy.

As the title of this blog post says I went shopping for stuff. Stuff like groceries (boring for you blog readers) but I did go to Value Village and I got a pair of Doc Martens creeper/brogue like shoes, a pair of platform sandals, and some loafers to replace the ones my brother's dog destroyed. I also found a surplus of flatform sandals while I was at Value Village but I opted against it. Let me tell you, it was really hard to say no to a pair of $4 flatforms that actually looked decent.

Until next time. I'm liking this whole making-my-blog-active again. I missed blogging, I really did. Now I hope I can keep up.

Friday, March 22, 2013

Wishing it was actually spring!

Originally I had planned to photograph my outfit posts indoors, but due to the lighting I could not as it would turn out blurry. I am not a big fan of flash photography and I did not like how those pictures turned out either. Natural light or bust!



Outfit details:
Shirt: Forever 21+ 
Skirt: Simply Be (get it here)
Chelsea boots: Golden Ponies via Etsy (get it here)
Scarf: Winners 
Coat: ASOS (similar)

Anyway, here's an outfit I wore today to go shopping with my fiance today, and to go grab dinner. Underneath I am actually wearing a sleeveless shirt/short sleeve shirt, but taking my jacket off outside would be ridiculous. I'm also very self-conscious of my large arms in general. I'm not too insecure about my stomach as I am about my arms. Still, I love the look of sleeveless shirts. I also wore a mullet hem skirt. To be honest I was apprehensive about this trend, but I love this skirt from Simply Be. It's the right amount of length but that's because I got it in the petite sizing. I'm looking at this picture now because it looks like I am photoshopped and the legs are lopsided but I'm just leaning a certain way. Since I'm wearing all black on the bottom it does some foolery on the eyes!

I can't wait until winter is gone so I can wear shoes I actually like. I am so tired of wearing my coat, as much as I love it so much. I'm ready to break out the denim jackets and leather jackets! No more tights! Bare legs! I am just depressing myself at this point thinking about it so I'll end it here. Until next time. :)